Effective Logo Design (Live Virtual Classroom)

Effective Logo Design

Duration: 2 sessions | 3 hours/session

Fee: ₱3,000

The main purpose of the logo is to identify the person, product, business or service you’re designing it for, its primarily a strategic tool for your brand or business.

Most consumers have strong opinions regarding their favorite brand. These opinions are more emotional than rational. Some brands (e.g. Apple, Microsoft, Adidas etc.) resonate with customers more than others. They form an emotional attachment to these brands, often disregarding better products and services for ones with higher visibility and brand recognition.

This 6-hour workshop allows participants to incorporate the best practices and creative techniques that will take logo designing to the next level.

This course provides live instructor-led demonstration and discussions, student engagement and on-the-spot hands on exercises using Zoom, Google Classroom and Adobe Illustrator CC. A design brief will be given to the students to accomplish and present on the last day.

Concepts, Principles and Techniques
  • The do’s and don’ts of logo design
  • How to design logos properly using time tested methods.
  • Activity: Create a simple logo using the tools presented in the demo.
  • How a branding manual is created
  • The importance of branding and logo design in a corporate world
Practical Application
  • Game: Logo Quiz
  • How to cost your logo projects properly
  • Hands On Activities (logo design challenge)
  • How to pitch your logo designs to your client
  • Final Presentation and Feedback



  • Basic computer operation is a must.
  • Experience of any vector based application is an advantage (e.g. Adobe Illustrator, CorelDRAW, Inkscape).


Students must have Adobe Illustrator CC, CorelDRAW, Inkscape (lower versions are acceptable however maybe restricted), Gmail account (for Google Classroom), Zoom application and stable internet connection.


  1. Includes e-certificate of completion
  2. Lifetime Free Refresher  (You may attend again the same course,  free of charge, on a space-available basis.)
  3. Alumni discount
  4. Enroll in our L2C (Learning to Certification) programs and get a globally recognized certificate. This course is part of:

Fees: ₱3,000 inclusive of VAT.
Includes materials & e-certificate at the end of the class.

Discount Options:
Check Discount Options & Payment

Duration:  2 sessions | 3 hours per session | 6 hours total

Schedule: Check the UPCOMING SCHEDULES below.


April 2024
June 2024
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April 2024
May 2024
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This course is designed to enhance the knowledge, desirable attitudes, and skills in operating a camera and composing a subject; setting up studio lights, equipment, and accessories; performing post-production stages; and presenting finished products in accordance with the industry standards.